Email marketing is one of the most effective marketing channels with proven conversion rates and, when done well, with stunning ROI (return on investment). In fact a recent Hubspot article claimed that email marketing generates £38 for every £1 spent – which is actually an ROI of 3,800%. (blog.hubspot.com/marketing/email-marketing-stats). Plus 80% of business profressionals believe that email marketing campaigns increase customer retention.
Therefore if you aren’t already doing marketing emails then you obviously should be!
At Proffer we can create effective and enagaging email campaigns for you that your customers will enjoy receiving, and guide you in how to best use your data. Remember ‘Data is King’ – you can only have effective email marketing if you have current, clean customer data with the correct permissions. We would also be delighted to assist you in how to data-capture, increase your database size, privacy policies and everything else required to make your email marketing a success. We can also do all of the email sending for you...so all you have to do is reap the rewards of more customers, buying more of your product!